I love the NFL - I'd watch it over any other sport, but I'm not sure Roger Goodell's plan to expand the regular season to 17 or 18 games is a wise one.
Already there are multiple superstar players on the injury report every week, running backs have an average career spanning just a few years and in many seasons playoff seeding and ultimately who advances is in large part decided by which team is lucky enough to be healthy. Do we really want the NFL to be more about endurance than skill and strategy?
More is not always better. Unless we can be reasonably sure the quality of the game won't suffer, which I'm not, I'd like to see the regular season remain at 16 games. In fact, I'm not convinced that 12 or 14 games isn't the ideal number. Unfortunately, the commissioners of major sports think like our bankers, and they're constantly going to push for more revenue in the short term while minimizing the possible negative long term consequences.
What's wrong with the NFL just trying to improve the |STAR|product|STAR| (better refs, rule tweaks, all calls reviewable, etc.) and grow the fan base instead of trying to get the existing fans (who consume so much of it already) to consume more?